Stitch on mod-rock royalty with the The Who Target Back Patch — an officially licensed multicolour woven sew-on in 95% cotton 5% polyester, carrying the band's most enduring graphic.

The roundel target became The Who's calling card during the mid-60s mod era, picked up by Pete Townshend from the RAF roundel and worn onto blazers across Carnaby Street. It has been Who shorthand for fifty years.

Sized for battle-jacket back panels. Sew on with heavy thread.

• Rockoff officially licensed product
• Style: Back Patch
• Design: Target (mod roundel)
• Colour: Multicolour
• Material: 95% cotton, 5% polyester
• Great for: Who collectors, mod-rock builds, denim and leather jackets

Yes, all of our products are 100% genuine and officially licensed

Please refer to our size chart located above the buy button. It can also be found on the left-hand side of the screen on some devices. We recommend measuring an item you love and then comparing the measurements to the size chart.

Order processing times: Most orders are processed within 5 working days, however, during busy times it could take up to 10 working days. Once the order has been processed it will be dispatched for shipping.

How long does shipping take?

In stock items will be dispatched as soon as it has been processed. 

Please note, we do not stock all 8000+ items, and have to order from our licensed partner at times which could cause a slight delay. We will however, get the item to you as quickly as possible. Once the item has been received we will dispatch it within 2 days.

Will I need to pay customs fees?
Customers are responsible for any customs fees incurred (only applicable when ordering internationally). All items are dispatched from the UK.